Salesforce

Maximizing Customer Engagement With Salesforce: Best Tips and Tricks

6 mins read

Understanding the Essence of Customer Engagement Customer engagement encompasses the various ways in which businesses interact with their customers and build relationships that extend beyond mere transactions. It involves fostering a deep connection with customers by understanding their needs, preferences, and pain points, and delivering tailored solutions and experiences that […]

Salesforce

Top Features of Salesforce Sales Cloud

4 mins read

What is Salesforce Sales Cloud? Sales cloud is the most popular product offered by Salesforce. It is a customer relationship management(CRM) tool released in the year 2009 designed to focus on the sales segment of a business enterprise. Sales cloud solutions allow for a more personalised customer experience and better […]

Salesforce

Salesforce Data Cleansing Tips

5 mins read

The world has adapted to cloud computing and technology at a significant pace in the past decade. Organisations today rely heavily on digital services to manage their business. And data management is the most important aspect of a digital enterprise.  Poor data quality affects all the processes of the business […]

Salesforce

Queues in Salesforce

4 mins read

Salesforce queues are a collection of records that don’t have any owner. Users who have access queues can view the data that exist in them and can also claim ownership of any record. Queues in Salesforce help to prioritize, distribute and assign records.  It becomes useful in the case of […]

Salesforce

Benefits of Salesforce Financial Services

4 mins read

The Salesforce Financial Services CRM provides financial institutions with all the necessary tools and services to operate their business with less complexity and greater ease. It lets banks and other financial institutions build trust and earn customer loyalty through personalized experiences.  Financial Services Cloud breaks down the data silos in […]

Salesforce

Import Data to Salesforce (some tips)

5 mins read

Data Migration is one of the most critical tasks in Salesforce CRM software for any organization. Moving data from its current location (an external system) to Salesforce CRM can be a challenging procedure if not executed in a strategic careful manner. In today’s post, we are focusing mainly on importing […]

Salesforce

What is Salesforce Genie?

4 mins read

Salesforce Genie, announced this year during the most popular Salesforce event Dreamforce 2022 is a real-time CRM platform for data integration. It supports businesses in reshaping their relationship with their customers by providing personalized, real-time, and hyperscale customer experiences and interactions.  Salesforce Genie powers the complete customer 360 platform. With […]